CNET Content Solutions and Hewlett Packard Launch the HP Recommends Program with CNET Logo Service

Mon, 08/11/2014

CNET Content Solutions has launched the HP Recommends Program. This program, sponsored by Hewlett Packard and delivered via CNET's Logo Service, enables retailers to display an animated icon on their product pages that, upon mouse hover, notifies customers of related products or services recommended by the manufacturer.

For instance, if a customer is researching an HP laptop on an internet retailer's site, he would see an animated HP icon that, when moused over, would reveal a fly-out window. This window gives the customer a more detailed view of products or services recommended by HP, such as related products like charger cables or extended warranties like HP Care Packs. It also enables customers to purchase those recommended items directly from the fly-out window.

With CNET Logo Service, a logo is embedded through a JavaScript snippet and displays directly on the product page. Logos have significantly higher interaction rates then banners and can enable purchase of related products and services directly from the original product page.

CNET Logo Service is a part of the more comprehensive ContentCast portfolio, which includes Logo Service, Inline Content, Brand Showcase, professional reviews, and specific manufacturer campaigns. To learn more about ContentCast, visit http://demo.cnetcontentsolutions.com/logo-service.html.

Existing customers or interested retailers, please contact ContentCast customer service at ContentCastSupport@CBSi.com if you have any questions or want to learn more about the HP Recommends Program. If you are a manufacturer interested sponsoring your own logo program, please contact a ContentCast representative at 877.276.5560 or CCSsales@CBSi.com.


CNET Content Solutions Media Contact:
Debbie Andrews - Vice President, Products
949.399.8719